The VTB League General Director Ilona Korstin participated at the Sports Business Congress forum as part of the session «The most popular show in Russia oraganizers requirements».
Korstin spoke about the organization of the main basketball event of the year and a real show – the VTB United League All-Star Game.
The League General Director shared the success of the All-Star Game and how it became one of the highest-grossing events in the Russian sports history – from the choice of arena to technology and promotion.
This season’s All-Star Game promises to be unique – stay tuned to the League’s social media for updates on ticket sales!
